Industry Insights

Ben Franklin was the oldest of the founding fathers. Most people don’t realize that he was more than twice the age of Thomas Jefferson when they signed the Declaration of Independence (33 vs. 70)! Ben had already had a rather full life. He was a …
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The post What If Ben Franklin Invented Modular Construction? appeared first on Impresa Modular.

First, an appraisal is simply an opinion of a home’s value. While a buyer may be in love with a home and make a “no way to turn it down” offer to purchase it, if you require a loan, the lender will want to make …
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The post How Do You Appraise a Home and Why Do You Want One? appeared first on Impresa Modular.

Today’s interest rates have many wondering, “What can I actually afford to pay for my new home?” The good news is, if you could qualify for a home loan before the interest rates increased, then you can probably still qualify today. However, you just may …
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The post I’m pretty sure I can afford it. Can’t I? appeared first on Impresa Modular.

Building technology is changing, but it is only changing incrementally. In the U.S., builders have used what is called light-frame construction as the primary method of building homes since the 1730s. Light-frame construction is a method of construction using many small and closely spaced members …
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The post Modules and Panels and Components, Oh My! appeared first on Impresa Modular.

Many homebuyers don’t even ask how their home will be built. Or, when they discuss it with a builder, they hear things like, “I have to,” or, “That’s the way we build; there isn’t a choice.” But that’s simply not true. It’s a victim mentality …
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The post Think Again: The Power of Knowing What You Don’t Know appeared first on Impresa Modular.

What Is Misdirection in Magic? Misdirection—or direction, as some magicians prefer to call it—is the subtle, deceptive art of directing an audience’s attention towards one thing (a magical effect) so it does not notice another (the method or mechanics of a trick). It can refer …
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The post The Magic of Misdirection that Site Builders Use appeared first on Impresa Modular.

HEADER PICTURE: The Hockey Stick Principles, Flatiron Books Residential construction in the U.S. has changed. While getting skilled and trained labor in many industries is hard, getting it in the construction industry has gotten more difficult than ever with no end in sight. Material prices …
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The post 2022: The Inflection Point Year for Modular Construction appeared first on Impresa Modular.

Prices, timeframes, and material selections, etc. So many things are clouding the crystal ball of today’s home buyer. What do you do? Do you wait and watch home prices go up along with today’s record-low interest rates? What if they never come back down? Do …
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The post Gazing into the Home Buyers Crystal Ball appeared first on Impresa Modular.

Existing home inventories are at an all-time low. There are very few good houses on the market for sale. If a good home finds its way to the market, then there is a bidding war for it driving the price upward for the eventual winner. …
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The post Low Home Inventories Turn Many to Home Construction appeared first on Impresa Modular.